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Zip

Zero is Always an Option

About six months ago I was going to start a new enterprise. We’ll call it the Hefty Online Project. I didn’t get my ducks all quacking in a row quite the way I like, so I held off on the project for a bit.

Fast forward to now, six months...Read the rest →

Stop! You’re Confusing Your Customers and Turning Them Away

The look of someone who isn’t buying your stuff.

Let’s pretend for a moment that you get a lot of traffic to your site.

And let’s pretend that this is highly-targeted traffic. Meaning, your customers are looking for information or products related to the ABC niche, and your site...Read the rest →

RoadMap

5 Reasons Why You Are Not Achieving Your Goals

Despite what you might think, there are very real reasons why you are not achieving your goals. While there might be a lot of confusion surrounding the subject, the underlying art/science of goal-setting might not be all that tricky after all.

In fact, I think a lot of this is...Read the rest →

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