Monthly Archives: March 2008

Branding for people who aren’t toilet paper

When I buy toilet paper, I don’t look for the best packaging or logo. I grab the gigantic 6,000-roll pack and call it a day. Toilet paper all ends up in the same place and performs a function that obviates the need for great design and swell packaging. When I buy staples, I don’t check [...]

Posted in Business Essentials, Making money | 3 Comments

Life Myths #2 – You need to swallow your pride

I’m not going to say anything stupid and cliche in this post like, “Your pride is all you have.” Something I overheard today. On accident. While eavesdropping on a somewhat heated conversation: “Just ask him for help already, swallow your pride.” I didn’t hear the rest of it because I immediately ran out to make [...]

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