Are your freebies scaring away new customers?

“In which Charlie feels duped.”

When I published my ebook a while ago, I didn’t debate for a single second about whether it would cost anything to download. I knew from the outset it would be free. But one thing I did debate was whether the download would be available to everyone or only those who signed up as RSS subscribers.

That debate lasted about 3 seconds, and I decided to make my ebook available t…