Comments on: Branding for people who aren’t toilet paper http://www.igniteliving.com/business-essentials/branding-for-people-arent-toilet-paper/?utm_source=rss&utm_medium=rss&utm_campaign=branding-for-people-arent-toilet-paper Grow Your Blog – Create Your Products – Make More Money Sat, 04 Feb 2012 00:16:06 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: Kelly http://www.igniteliving.com/business-essentials/branding-for-people-arent-toilet-paper/comment-page-1/#comment-159 Kelly Fri, 28 Mar 2008 01:37:46 +0000 http://www.igniteliving.com/getting-commissions/branding-for-people-arent-toilet-paper/#comment-159 Yup. Love my 16 cupholders. And speakers in places I'll never hear them, too! :) Until later, Kelly Yup. Love my 16 cupholders. And speakers in places I’ll never hear them, too!

:)

Until later,

Kelly

]]> By: Charlie http://www.igniteliving.com/business-essentials/branding-for-people-arent-toilet-paper/comment-page-1/#comment-158 Charlie Fri, 28 Mar 2008 01:13:58 +0000 http://www.igniteliving.com/getting-commissions/branding-for-people-arent-toilet-paper/#comment-158 <strong>Kelly -</strong> That's actually a good follow-up to this post, about the colored staples I mean. If a product is as prevalent as staples and TP, that's where you see a lot of gimmickry come into play. You can't really brand staples into popularity, but you can make them "fun" by adding color. Likewise with certain automobile companies. They don't have the bankroll to create something really incredible so they add more gimmicks. Like 16 more cup holders. Kelly -

That’s actually a good follow-up to this post, about the colored staples I mean.

If a product is as prevalent as staples and TP, that’s where you see a lot of gimmickry come into play. You can’t really brand staples into popularity, but you can make them “fun” by adding color.

Likewise with certain automobile companies. They don’t have the bankroll to create something really incredible so they add more gimmicks. Like 16 more cup holders.

]]> By: Kelly http://www.igniteliving.com/business-essentials/branding-for-people-arent-toilet-paper/comment-page-1/#comment-155 Kelly Thu, 27 Mar 2008 00:28:56 +0000 http://www.igniteliving.com/getting-commissions/branding-for-people-arent-toilet-paper/#comment-155 Well, not to be too contrarian, but y'know those awful colored staples are flying off the shelves... I fail to see why. This is like caring whether your checks or your stamps are pretty (sending $$ to someone else, who cares what it looks like!). I guess innovations are possible even in the most boring places. I totally agree with the post, though. Figuring out how you, uniquely, benefit a customer, is tricky but critical to spreading the word and growing your business. Great post! Regards, Kelly Well, not to be too contrarian, but y’know those awful colored staples are flying off the shelves… I fail to see why. This is like caring whether your checks or your stamps are pretty (sending $$ to someone else, who cares what it looks like!). I guess innovations are possible even in the most boring places.

I totally agree with the post, though. Figuring out how you, uniquely, benefit a customer, is tricky but critical to spreading the word and growing your business.

Great post!

Regards,

Kelly

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