As you can see, Ignite Living has thrown off its shackles of yesteryear and been granted new life. The site wanted new clothes for Christmas and new clothes it got, albeit a little bit early.
Over the past year or so, I’ve come to despise visual clutter. The old Ignite Living had icons everywhere, stripes of color, doodads and widgets and little chocolate bunnies. It was, to be frank, awful.
It was also mostly blue and black. And for a site called Ignite Living that doesn’t make any sense. Anyone who has seen fire or actually been on fire knows that fire is reddish. So blue is out, red is in. Cohesion.
Particulars of the site for those who care:
Most fonts are Helvetica Neue, my second favorite sans-serif font. So why didn’t I use Gill Sans which is my favorite? Because Gill Sans loves donuts and pizza and is far too fat for this minimalistic site, which has obviously been subsisting on Top Ramen and running marathons.
But don’t let that fool you, this site is still strong. Look at the sidebar and you’ll see some pretty beefy tabbed navigation, brought to you by Javascripting. For those who don’t know Javascripting from a lettuce patch, that just means this site can benchpress about 640. To keep the metaphor alive.
